The Cackle Ep55:
Rajiv Nathan, Founder, Startup Hypeman, joins The Cackle to discuss a non-traditional approach to marketing your business.
Rajiv Nathan is the Founder of Startup Hypeman. Incorporating his background in branding with his own personal experiences, he helps founders and startup teams raise capital and acquire early customers. His background is in storytelling and through Startup Hypeman, he works to leverage artistry and performance to help startups to tell their story effectively so they can pitch to investors and acquire customers.
Rajiv holds a Bachelor of Science in Marketing from DePaul University and currently teaches at Loyola’s Quinlan School of Business Office of Executive Education. Previously, he taught as an adjunct instructor at the Startup Institute.
Rajiv has worked in the past as a Brand Strategist for DePaul University Athletics, an Account Coordinator, and later Account Manager and Business Development Manager, at HelloWorld (formerly known as ePrize), and was a Co-Founder and Ambassador of Awesome at Idea Lemon as well as the Creative Director Editor-In-Chief for Monday Night Raj. He is currently an Advisor at Bunker Labs, a national non-profit built for and by military veteran entrepreneurs, and the Founder of Startup Hypeman.
About The Cackle
Each week on The Cackle, we highlight small businesses, startups, and people who have an impact on communities across the Midwest. We explore a wide range of topics relating to the vibrancy of local economies, including: entrepreneurial journeys, economic trends found in our research, the challenges facing small businesses and startups face, and the importance of building a diverse and inclusive community.